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Rocky Mountain Anglers

The market for this retail shop included experienced and non-experienced anglers located in and around Boulder County. It also included visiting anglers looking for guided trips in Colorado. This was a new retail shop in a new location, the logo signage and shop needed to stand out and appeal to all levels of anglers (beginner to experienced) and other visiting customers. The logo on the custom designed stationery is applied to the frontside of the letterhead, envelope and business cards and only the fishing line on the backside giving a feeling of a released fishing line.

 

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Signage and Store Exterior

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